Video: Rise & Shine – Ultimate Motivation

The video below is a few months old, but still worth sharing. It’s for the outdoor athletes who occasionally need a reminder of why they are hitting the trail for that run or ride. It’s for the person who is looking for a bit of extra motivation when its cold outside or its raining and yet they need something to push them out the door anyway. In truth, the video is a three-minute commercial from Nike, but by the end you’ll be looking to lace up your shoes and go run a marathon. Uphill and in the snow.

We could use more commercials like this one.

Kraig Becker

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