Yesterday, I shared a video that launched a new brand campaign from The North Face that invited us to “Question Madness.” The campaign celebrates the 50th anniversary of the company, which has become synonymous with outdoor adventure and exploration. Today, I have two more videos from that exemplify what the company is going for by introducing viewers to some of their sponsored athletes. In this case, those two people are mountaineer Conrad Anker and rock climber Alex Honnold. Check them out below.
- 21-Year Old Briton Becomes Youngest Woman to Row the Atlantic - February 24, 2021
- Wolverine ShiftPlus Polar Range Boa is Made for Your Winter Adventure - February 17, 2021
- Wallet Lost in Antarctica 53 Years Ago Returned to Owner - February 9, 2021