If you want to know why so many outdoor adventurers are excited about Rivian Electric Vehicles, just have a look at this video. It shows the amount of work that the company is putting into learning what climbers, hikers, skiers, and other outdoor athletes need from their truck or SUV. The engineers building the Rivian R1T and R1S have studied the special needs of outdoor enthusiasts and it shows in the details that they are putting into their products. This isn’t a group of designers in Detroit developing a new vehicle that it thinks adventurers might want, instead you have a company going to great lengths to understand the needs of their potential customers. I’ve been following the Rivian pick-up truck for the past couple of years and I only continue to be more and more impressed. The vehicles are now delayed into 2021 thanks to the current pandemic, but the excitement surrounding them only continues to build.
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